"My business would be perfect if when I posted a photo online, it made me money"
Is it as simple as that? Or is it simple as that.
Hands down, beautifully branded photos connect. They attract, they create curiosity and they make clients want to work with you.
With Business Online, it's never just a photo, it's all advertising
That photo you posted on Facebook, the one where you're flashing your most amazing smile- with your favorite quote, and everyone who's seen it is like "Yup! #facts, that's for me 100! - then, they shared it and everyone else who read it, now has the potential of becoming your fan. Because they heard your voice and what you stood for in your photo. It's like an opportunity- an introduction to you and your business. (I think it was your smile that attracted them, I'm a photographer, so of course I do! It's always about faces and the eyes) It's also your vibe, or your energy, however you look at it, the connection started with a great photo.
Your homepage on your website. What a welcoming photo you used on there! (well, I hope you have a welcoming photo on there now :-)) Think - Head tilted a bit, leaning in ever so slightly, huge smile, arms across your body...I'm talking a very specific pose. One that says, I am trustworthy and very capable. Trustworthy? Capable? Just the right things new clients need to know to do business with you, and if they feel that way, they'll sign up for your newsletters, your opt-ins and your sales information.
Your last blog - featuring yours truly, you. Your clients read it, got great value in it, trusted your advice, loved your knowledge and now they feel a tad bit closer to you - because you used photos of yourself. Photos of you in your creative space, behind the scenes shots of you doing the work, maybe even a personalized video. Ooohh, yes, it's especially awesome if your clients hear your voice before they meet you. Those photos of you are for connection. Works every time. And, what helps people make decisions to work with you. Everyone wants to feel like they know who they buy from.
Your sales page. You should be on there, because that's such an important place to reassure your clients about who you are and what you promise to deliver. And if you're there, you should be glowing. You should exude everything that comes with experiencing your service, your product. And, when your client see that, they will begin to actually imagine themselves working with you. Being successful, feeling like you look, that if they get your product, their lives will be better too. They'd be happy as you look in that photo!
These are just a few ways that brand professional photos will make you money. You do it to attract, connect, persuade and create awareness for people who have yet to meet and get to know you.
You show the glamour of doing business with you
And no, I'm not talking about the glamour of Hollywood. But of the intrigue, the longing for what your new experience offers.
That speaks to directly to your audience, on how life will be better, they'll be more successful...they'll self-express more with tattoos. You're selling a better....something. So you need to show that.
Brand'Her Life & Biz is an interactive approach for women entrepreneurs who want to define, create and relaunch their online presence. Our work together happens over a period of (4)four weeks and will deliver increased marketing and sales impact.
Whether you're just starting out, or re-branding, Brand'Her Life & Biz will visually take your presence next level. The prep work and final photos, will inspire you to take bolder steps in media and marketing content that will propel your purpose.
What happens when I book?
Brand'Her Life & Biz, starts with a done for you visual review of your current online presence. You share with me your website and media where you are currently active, I review your sites using my Brand Like You Mean It content creation checklist and provide you with a customized report, offering strategic advice. Included is a Define Your Brand Lookbook, which clarifies specifics of business, related to your vision and the customers you want to attract. The lookbook will create a perfect visual of how we will go about designing your most attractive session.
We meet face to face or online via Zoom if you wish, to consult about makeup, wardrobe & styling, posing, props, locations and shoot date. You'll receive a preparation planner with beauty and styling tips and a fill'able timeline pack for your appointments previous to your shoot day that covers a small session day journal and your waxing, manicure, pedicures, hair and other beauty appointments.
Brand'Her Life & Biz photography session is the most relaxing and fun part of the experience. Why, because we won't be relying on luck, we will be prepared and you will receive the best photos you've seen of yourself.
Plus,if you’re not 100% satisfied, I offer a re-shoot. Let’s be honest, though, I’ve never had to do one because my clients trust that I’ll be working hard to get the best photographs.
After your shoot, I'll help you (if you need me) to create the perfect photo collection for you media plan, this typical happens about one-two weeks after your shoot.
Is Brand'Her Life & Biz what I need right now?
If you want to attract more of the ideal clients, create emotional connection with your marketing online, increase your influence in your market, stand out as an authority and leader, convert desires into sales and align your brand to speak directly to the market you've chosen to serve, Brand'Her Life & Biz is for you. My ideal clients fall into these influencer categories.
I am an award winning portrait photographer, based in St. Thomas US Virgin Islands. I specialize in Personal Branding and Visual Content Creation focusing on branding high level women entrepreneurs and thought leaders. I focus on Branding'Her Life and Biz and supporting her in being seen online and in print.
I believe that having photos you are proud of can be a catalyst in your career and can inspire you to create and put yourself out there more. I believe in growth and of being life long learner, connection, being present to enjoy life's magic, love being brave to love unconditionally and creativity, that everyone is born with an abundance of it and should tap into it.
What's the Investment?
Brand'Her Life & Biz collections start at $499.
I offer three options:
Website Icon Collection - Where we define your brand, your Iconic look and create a collection that fits perfectly for your brand new website, website re-launch or website upgrade. This one is in-studio only.
Media Icon Collection - Where we define your brand, your Iconic look and create a collection for your website, PR Kit, upcoming campaigns and social media. This is a combination of in-studio and on-location.
Media Icon & New Campaign Collection -Full Media Icon Collection - Brand Definition, 2 photoshoot sessions, PR Kit, with 20 Product photography and Campaign Prep for Social Media. Instagram, Facebook, Email. Influencer collaboration, Call to Action Driven and focus specific and measurable. Brand Identity, Personality & Emotion - complete small business collection.
Must Have Bonuses
Bonus Access to Brand'Her As Seen On courses - where you learn how to Create Your Own Ads - the know how when it comes to creating branded visual content.
Social Media Mock Up Kit with visual content samples
Think Like A Visual Designer - Creative Use of Photos Course
Resource guide for creating high impact visual content
Ready to bring your dream brand and business to life?